|
BA (Hons.) GRAPHIC DESIGN
|
Level
|
6
|
|
Module Code:
OUGD603
|
Module Title:
Extended Practice
|
Learning Outcomes:
|
|
BRIEF TITLE: NICOLA
TOON LOGO DESIGN
|
|
Brief:
The client is in need
of a logo design to use for her surface pattern design and production identity.
She works in illustration, design, surface pattern design, and textiles
production and printing and would like a logo to represent both these
practices and her style.
She has requested that
the logo be a script lettering of the words ‘Nicola Toon Designs’ and that
the other design decisions are left to the designer to make.
|
|
Background:
Nicola Toon has a very
illustrative, hand rendered design style and uses craft techniques to produce
her work. As her pieces have become more noticed and demanded she has
developed a business side to her work. As a result she needs a strong,
stylish, and recognisable logo that works in line with her aesthetics.
|
|
Considerations:
· How the designer will consider aesthetic execution
in line with legibility
· How the designer will keep in mind the clients
style and work and generate a logo relative to these
|
|
Mandatory
Requirements:
1.
One script
logo of the words ‘Nicola Toon Designs’
|
|
Target Audience:
1.
Illustrators
2.
Textile and
surface pattern designers
3.
Customers of
the client’s designs and products.
|
|
Tone of Voice:
· Warm yet professional
· Inviting and aesthetically pleasing
|
|
Deliverables:
· One logo design of the words ‘Nicola Toon Designs’
|
No comments:
Post a Comment