Wednesday, 27 May 2015

OUGD603. Extended Practice. BORROWDALE MUSIC CD CASE DESIGN. Brief

a friend, who i have helped with design work in the past, asked me to get in touch with him about a CD case design. when back home i did so and he informed me that he would like me to do a quick turn around job laying out and applying the content that he had prepared to a CD case format so that he could hand it in for a university project.

i happily accepted and he sent me the information over and so i wrote a brief out for it





BA (Hons.) GRAPHIC DESIGN
Level
6
Module Code:
OUGD603
Module Title:
Extended Practice
Learning Outcomes:

BRIEF TITLE: BORROWDALE MUSIC CD CASE DESIGN

Brief:
The client is in need of a quick turn around layout and print production brief for a university project hand in. The client has provided the imagery needed to be applied to the design and it is up to the designer to design the layout and add the content to the design for print and production. The designer must consider the typographic choices and the formal layout in line with a CD case.
Background:
Borrowdale is a third year music tech. student at Leeds Met. University who has produced a number of tracks in order to hand in for one of his final hand ins. He requires the designer to produce the final CD case designs for this hand in.
Considerations:
  • How the designer will lay the imagery out
  • What fonts might be used to embody the necessary contents
  • What typographic layout might be applied to the design.
Mandatory Requirements:
  1. The design and production of one CD case
  2. The inclusion of all mandatory text and image information supplied by the client.
Target Audience:
  • The tutors and external examiners of the cleint of the client
Tone of Voice:
  • Professional
  • In line with the clients music produced
  • In line with the exam board of the university
Deliverables:
  • Design development of the case
  • Print and production of the final product


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